Zara supply chain case study. Case Study: Zara's Supply Chain Success Story 2019-01-14

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Zara Supply Chain: A Case Study in Success

zara supply chain case study

That not only can make logistics more efficient, but also can lower the labor cost for the manufacture. Create value for the end user or customer Identifying wastes and eliminating them Continuous improvement in the process In order to compete in the fashion market the companies have to run a lean supply chain and apply lean manufacturing techniques as needed. Cost of inbound logistics is not taken into account. The Incredible Value of Crumbs So what can we learn from the example of Vendor Flex by Amazon? They will also have looked at what their competitors are doing, or at what was happening in the supply chains of other industries. The company purchases raw fabric from suppliers in Italy, Spain, Portugal and Greece.

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Zara Supply Chain: A Case Study in Success

zara supply chain case study

The nature of this industry is a shorter product lifecycle, low-profit-margin, high competition, and demand fluctuation. Dell provides range of customized products on its website. Secondly, Zara never makes its production in big quantities, so if the style does not sell as good as expected, Zara does not lose much as there is not much stock to be discounted. In order to implement this strategy, Whirlpool acquires a majority share in an Indian company and create 4 joint ventures in China. In 2012, Inditex alone opened a net 482 new stores in 64 different markets. Zara has their own factories and other outsourcing factories to do the manufacture requirement.


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Zara Clothing Company Supply Chain

zara supply chain case study

For example, if an item was selling well, but if they think that they are saturating the market with one look they stop manufacturing it and create unsatisfied demand on purpose. He is the major motivator of creation of value or wealth. Technology Roadmap allows Intel to share its vision to its ecosystem and to utilize new technology from its suppliers. Dell is isolated from the production process, hires third party suppliers for the finished goods and delivery. They cannot guarantee that all the products are always popular with the customers. Outsourcing some of the activities will make Zara financially strong for long-term investments and sustainable and secure growth in future.

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Zara Clothing Company Supply Chain

zara supply chain case study

For any other new apparel companies do not have enough budgets to create or develop an efficient information technology system. There are lots of choices for the current sewing companies, so the negotiation power of suppliers for Zara is very low. Abstract Purpose — The purpose of this paper is to understand how to develop a competitive supply chain in order to response to the speed of the customer changes in clothing industry. The critical success factor of this industry is to understand the drivers of consumer demand. No external influence that could produce a vertical or horizontal conflict in the supply chain of Zara is evident.

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Supply Chain Case Study: Zara Research Paper Example : keytoanywhere.com

zara supply chain case study

Then these raw materials will be sold to 300 bottling partners throughout the world. The reason is simple, by doing so the management can increase the percentage of sales for the stores because it would help the management to keep selling products that are the need of the hour. You've got relatively low gross margins and with air freight and a not inexpensive production center costs aren't low either. Along with this, the floor keeps the lighting rather dim. Supply Chain Practices at Zara. After the demand is obtained, they divide sales into 8 markets and then select the appropriate production sites for each market, considering overall capacity constraints and total cost.

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Zara's Supply Chain Management Practices

zara supply chain case study

Question 03 How many and which priority planning levels are in place in the organisation? While retailers take months to transform trends into designs for customers, at Zara new trends are available within two weeks. The result is that the forecast accuracy is improved because a demand planner has an additional source of data to make a better decision. Zara is the flagship brand of Inditex, captivating maximum sales Gallaugher, 2008. The central distribution system also enhances control of inventory, as manufacturing is dependent of fashion trends and ordering by customers Gallaugher, 2009. The inventory management was also able to keep track of thousands of design specifications allowing staff to know what was available to put a garment together. In order to reduce overall costs, Volkswagen outsources many components from suppliers in India.

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Zara Supply Chain Management Case Solution And Analysis, HBR Case Study Solution & Analysis of Harvard Case Studies

zara supply chain case study

Hence, this will save the lot of money for the company and also increase the customer response. The other brands are profitable but Zara stores attract much more shoppers. These have made a strong foundation for realizing the association between producer and retail trade Ferdows et al, 2003. Ezra works closely with its suppliers though it manufacturers 50% of its products in its own network and the rest of it is procured from 400 outside suppliers. The distribution process in the Zara supply chain had minimal human intervention, which included more than 100 miles of underground tracks that moved products from the manufacturer to the production facilities and optical reading devices that sorted 60,000 items per hour. Competitors offer discounts, promotions and to attract customers. The delivery is made 50% by common carriers and 50% by the private fleet.

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Zara Supply Chain: A Case Study in Success

zara supply chain case study

Agents for the company are always scouting out new fashion trends at clubs and social gatherings. Although it is a positive aspect of the company, however it will be better if the management keeps only those clothes that are in fashion and does not fill in the space within unnecessary and out of fashion products. If any product is not selling in the market their production is immediately stopped. Linking theoretical concepts and real life supply chain management: As we have discussed some of the key features of the fashion industry. In fashion, stock is like food, it goes bad quick. Other costs like warehouse, direct delivery, supplier storage with transporter or retail storage with direct customer pickup helps them cut cost. In other words, customers need to pay for this extra cost.

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